How @kitcatloversclub built eCommerce funnels that leveraged their high exposure within a matter of weeks using Artigram.me
Meet @Kitcatloversclub
With over 220,000 followers on Instagram, @kitcatloversclub is one of the best entertainment channels for cat lovers from around the world. This is a theme page with a focused niche and engaged followers. User demographics include US, Russian, and Brazilian users.
Their goal is to provide a fun Instagram destination for Ailurophiles all over the world with fresh cat-related content every day.
The challenge
As a channel that caters to a specialized niche of cat lovers, we wanted to offer products that they would enjoy and engage with while providing a unique voice for our channel. While most cat-related theme pages work on a promotion model and promote related products such as cat hairbrushes and plush dolls. Since the purpose of our site is to engage our community with cat-related topics, we wanted to offer a diverse catalog of cat-related products that would be unique and would be updated regularly. Further, we did not wish to invest a lot of time and money into handling complex commerce operations that are typically associated with large catalogs.
Channel
Domain
Cats theme page
Audience
220K
The solution
That’s where Artigram’s solution comes into play. Artigram handled production, shipping, payments, and customer service for us, so we did not have to spend time or resources on setting up an online store.
Moreover, since Artigram is an online content sharing platform, we gain access to a library of evergreen content to choose from and add to our shop which is curated based on our customers’ preferences. Hence, we can show free works of art related to cats to our cat’s lover community.
Results
As a result of Artigram, we have access to commerce opportunities that were previously unavailable. Using evergreen original content, our cat page now drives sales of great artwork without spending a dime on content. Additionally, our artists enjoy the opportunity to show their work to our users and generate sales. Additionally, Artigram takes care of all the logistics of cooperation between the parties, so we don’t have to worry about setting up ads and payments. The money we earn from sales is shared based on performance. There is no upfront investment, so all parties can only profit from sales.
How @kitcatloversclub built eCommerce funnels that leveraged their high exposure within a matter of weeks using Artigram.me
Meet @Kitcatloversclub
With over 220,000 followers on Instagram, @kitcatloversclub is one of the best entertainment channels for cat lovers from around the world. This is a theme page with a focused niche and engaged followers. User demographics include US, Russian, and Brazilian users.
Their goal is to provide a fun Instagram destination for Ailurophiles all over the world with fresh cat-related content every day.
The challenge
As a channel that caters to a specialized niche of cat lovers, we wanted to offer products that they would enjoy and engage with while providing a unique voice for our channel. While most cat-related theme pages work on a promotion model and promote related products such as cat hairbrushes and plush dolls. Since the purpose of our site is to engage our community with cat-related topics, we wanted to offer a diverse catalog of cat-related products that would be unique and would be updated regularly. Further, we did not wish to invest a lot of time and money into handling complex commerce operations that are typically associated with large catalogs.
Channel
Domain
Cats theme page
Audience
220K
The solution
That’s where Artigram’s solution comes into play. Artigram handled production, shipping, payments, and customer service for us, so we did not have to spend time or resources on setting up an online store.
Moreover, since Artigram is an online content sharing platform, we gain access to a library of evergreen content to choose from and add to our shop which is curated based on our customers’ preferences. Hence, we can show free works of art related to cats to our cat’s lover community.
Results
As a result of Artigram, we have access to commerce opportunities that were previously unavailable. Using evergreen original content, our cat page now drives sales of great artwork without spending a dime on content. Additionally, our artists enjoy the opportunity to show their work to our users and generate sales. Additionally, Artigram takes care of all the logistics of cooperation between the parties, so we don’t have to worry about setting up ads and payments. The money we earn from sales is shared based on performance. There is no upfront investment, so all parties can only profit from sales.
